Got great tech but poor sales traction?
Startups and VCs are finding it harder and harder to crack the traction nut. The problem is not in the product, the problem is in the market place.
The focus should not be on What your product does and How it does it, it should be about Why your market should care.
Quantify and qualify real market problems. Create products that clearly reolve those problems
Clearly position your products to create maximum value, understand your buyers and their processes
Product launches that generate sales momentum. Prepare your sales org and your market
Implement repetable processes that can be roled out globally. Get the right product / partner fit
It’s not that problems are invisible; it’s that no one is looking for themStart your project today!
Steve Johnson, Pragmatic Marketing
+34 650 678 065